Sun Media

SUN MEDIA · REGIONAL EDITION

Brazil Edition

The flagship Sun Media publication chronicling Brazil-Singapore bilateral cooperation, the Mercosur-Singapore Free Trade Agreement corridor, and Brazil’s emergence as Latin America’s most consequential strategic partner for Singapore enterprises and investors.

2007

First Brazil Special Edition Published

13

Editions published

H.E. Agustin Garcia Lopez Loaeza

the Dean of the Diplomatic and Consular Corps & The Mexican Ambassador has supported us.

FROM THE EMBASSY

A Message From Brazil.

Brazil and Singapore have built a relationship across half a century and sixteen thousand kilometres, a friendship anchored not in proximity, but in shared values, complementary economies, and a mutual conviction that the Asia-Latin America corridor is one of the defining strategic opportunities of our time.

Embassy of Brazil

Embassy of Brazil in Singapore The gateway to Mercosur

Successive editions of It’s Time For Brazil have carried forewords from the Brazilian Ambassador to Singapore and contributions from ApexBrasil, the Ministry of Foreign Affairs, and FIESP, documenting the Mercosur-Singapore Free Trade Agreement and Brazil’s emergence as Latin America’s strategic partner for Asia.

FIFTY YEARS OFc PARTNERSHIP

Marking the milestones that shape the corridor.

Brazil and Singapore established diplomatic ties in the same year, on opposite sides of the world. Half a century later, the relationship has matured from cordial recognition into a strategic bilateral framework anchored by the Mercosur-Singapore FTA.

1967

Brazil-Singapore diplomatic relations established

1995

Mercosur formed as Latin American customs union

2018

50-year anniversary of bilateral diplomatic ties

2023

Mercosur-Singapore Free Trade Agreement signed

2023

The signing of the Mercosur-Singapore FTA agreement

1967

Brazil-Singapore diplomatic relations established

1995

Mercosur formed as Latin American customs union

2018

50-year anniversary of bilateral diplomatic ties

2023

Mercosur-Singapore Free Trade Agreement signed

2023

The signing of the Mercosur-Singapore FTA agreement

THE NUMBERS BEHIND THE PARTNERSHIP

A trans-Pacific corridor unlocked by
Mercosur.

A trans-Pacific corridor unlocked by Mercosur.

The Mercosur-Singapore FTA, signed in 2023 and implemented from 2024, transforms the Brazil-Singapore commercial relationship opening Singapore’s market to a customs union of 295 million people.

295M

Combined Mercosur population accessible through the FTA

#1

Brazil’s role within the Mercosur customs union

2023

Mercosur-Singapore FTA signed

5+

Major sectors of active bilateral cooperation

CURRENT EDITION

Inside The 2026 Edition.

The 2026 edition of It’s Time For Brazil arrives in the second year of Mercosur-Singapore FTA implementation, capturing the trade architecture that opens a 295 million population customs union to Singapore enterprises, the institutional partnerships shaping Latin America’s most consequential corridor with Asia, and the agribusiness and energy stories that anchor the bilateral relationship.

COVER INTERVIEW

Embassy of Brazil on the Mercosur-Singapore FTA era Recorded in the second year of FTA implementation, the Brazilian Ambassador outlines the trade and investment opportunity, the sector-by-sector tariff schedules, and the institutional framework that connects Brazil’s Mercosur position with the wider ASEAN market.

SECTOR DEEP-DIVE

Agribusiness and the Brazil to Asia food corridor Coverage of Brazil’s role as one of the world’s largest agricultural producers, the soya, beef, sugar, and coffee export corridors connecting Brazilian agribusiness with Singapore-based trading houses, and the food security partnerships shaping Asian supply chains.

POLICY MILESTONE

The Mercosur-Singapore FTA implementation in year two
Coverage of the practical implementation of the 2023 trade agreement signed between Singapore and the Mercosur bloc, the sectors most opened by the new framework, and the institutional dialogue between Singapore policymakers and Brazilian, Argentine, Paraguayan, and Uruguayan counterparts.

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A PARTNERSHIP IN CULTURE

Where culture crosses the Causeway every day.

Few bilateral relationships have a cultural connection as woven into daily life as Malaysia-Singapore. From the food we share to the languages we speak, from the families that span both nations to the artistic traditions that recognise no border.

Mercosur Anchor

Brazil as the centrepiece of the Mercosur customs union, alongside Argentina, Paraguay, and Uruguay.

Pacific Alliance Bridge

Strategic positioning within Latin America’s other major trade bloc, connecting Chile, Peru, Colombia, and Mexico.

BRICS Membership

Brazil’s seat at the BRICS table, alongside its strategic peer relationships with India, China, and South Africa.

Agricultural Powerhouse

Global leadership in soya, beef, sugar, coffee, and the agricultural supply chains that feed Asia.

Energy Resource Hub

Pre-salt oil, biofuels, mining, and the renewable energy frontier shaping next-generation Latin American energy.

Continental Cultural Identity

Portuguese-speaking world, cultural exports across LATAM, and the soft power that travels with Brazilian heritage.

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